The Rodina is a post-critical design studio working across visual identity, exhibition design, and coded environments. Operating between culture and technology, the studio has developed an experimental practice shaped by strategies of performance, play, and subversion.
Our approach treats design as a process of knowledge-making and a site of visual dialogue. Working primarily with cultural institutions and progressive organizations, we specialize in visual identities, distinctive exhibition design, experience-based user journeys, emotional cartographies, porous editorial formats, sensitive infographics, and participatory installations.
Our methodology emphasizes the latest technologies and accessibility, empowering diverse constituents to engage meaningfully with complex content. Each project is developed dialogically and processually, in close exchange with the client and in careful consideration of their audiences.
Clients
CARA New York, USA
Harvard GSD, USA
AMMA Fundación, MX
JOAN Los Angeles, USA
Columbia Uni. GSAPP, USA
FRONT International, USA
Van Abbemuseum, NL
Marres Maastricht, NL
EPFL Pavilions, CH
ZKM Karlsruhe, DE
FACT Liverpool, UK
Rewire Festival, NL
Sonic Acts, NL
Design Pedagogy
The Rodina exhibits, leads design workshops, and gives lectures internationally. Tereza Ruller is a Professor of Communication Design & Digital Practices at the University of Arts and Design Karlsruhe. Together with Vit Ruller, they teach Critical Narratives and 3D Environments at MA Information Design at Design Academy Eindhoven.
Internships
Thank you for your interest! However, we are not looking for any interns at the moment.
Alexandra Superson, LU
Handi Kim, KR
Milana Kasianova, RU
Nicolai Schmelling, DK
Marianne Noordzij, NL
Jonathan Castro, PE
Anežka Minaříková, CZ
Adam Švejda, CZ
Cyanne van den Houten, NL
Constant Fernandez, FR
Jules Vaulont, FR